Alumni Instagram Takeover

Purpose:

To show Fessenden Instagram followers a day in the life of an alumnus and to create a sense of community and belonging for alumni once they leave Fessenden.

How it works:

• Identify alumni who would be interesting/would like to participate and get confirmation.
• Diversity of age, location, profession, etc.
• Two weeks in advance: Alumnus emails photo or headshot with short bio (name, class year, location, job, best Fessenden memory, etc.) for Instagram “teaser” of upcoming alumni takeover.
• One week in advance: Alumnus emails 10 photos of their day* with captions and locations for geotagging (#fessyalumnitakeover).
• Examples include:
• Views from walk to work, morning workout
• Favorite coffee/lunch/dinner spot
• Group photo with coworkers
• Photo of cool project you are working on at work
• Views of your office/workspace
• Post-work activities- dog? Meet up with Fessenden friends? Attend sporting event? Theater?
  *Your photos do not have to be from the same day.
• We will choose at least five photos with captions to post throughout the day.

Get Involved:

Nominate yourself or one of your classmates! Even if you don’t want to participate, please feel free to nominate one of your classmates or send us a cool photo from one of your adventures.

Myrhia Brewer, Director of Alumni Engagement and Development
mbrewer@fessenden.org
617-630-2312